Branding is how people see, understand, and remember Resala. If Resala does strong work but no one sees it clearly, the impact becomes less visible.
The Step of Voice
Branding / Media
Builds Resala's public image through storytelling, campaigns, design, media, reels, and consistent visual identity.
Can you turn Resala's work into stories, visuals, and campaigns that people can see, trust, remember, and feel connected to?
No task to prepare. The interview is this committee's own questions and a conversation about the answers you wrote.
Pick your head
This committee has 4 heads — you apply to one
Each head owns a different piece of the work. Read all of them before you decide which one is yours.
Head of Projects
Leads the other heads and owns the workflow from end to end. You take each request from the moment it arrives, decide which teams to activate, assign it, set deadlines, and keep every stage moving — filming, editing, design, publishing — so nothing sits waiting on someone who forgot. At any moment, you are the person who knows the status of every project. Suits someone organized and comfortable holding people to deadlines, including those who are not obliged to listen. This is the only role where the main skill is running other people rather than making the content yourself.
Head of Acting & Production
Runs everything that happens on the day of filming. You choose who appears on camera, write scripts, direct interviews and documentary shoots, organize locations and schedules, and make sure every shot on the list is captured before the team leaves. Suits someone confident with people, who can keep a shoot moving and get a natural answer out of a nervous volunteer.
Head of Graphic Design
Owns how Resala looks. You design posters, feed posts, carousels, story graphics, thumbnails and event branding, and protect the visual identity — fonts, color palette, templates — so every post is recognizably ours. Suits a designer who works fast to a brief, builds reusable templates, and takes honest feedback without taking it personally.
Head of Video Editing
Turns raw footage into the reels, documentaries, and interviews that go on the page. You cut the video, add subtitles, transitions, and motion graphics, keep one editing style across platforms, and archive footage so it can be reused. Suits someone who can hold a story together and deliver on a deadline, not just make something look good.
Role requirements
Read this as a checklist
Leadership requirement
Lead creative people with clear briefs, feedback, deadlines, and quality standards while protecting the dignity of service content.
Ownership requirement
Own how Resala is seen. Do not wait for content to appear; plan campaigns, capture moments, and turn work into clear stories.
Skills requirement
- Creative direction.
- Content planning.
- Marketing awareness.
- Storytelling.
- Understanding of Instagram and reels.
- Basic design or video editing understanding.
- AI tools for content creation.
- Ability to give feedback.
- Ability to lead creative people.
- Sensitivity and dignity in community service content.
Preferred experiences or passions
- You care about storytelling, branding, media, and public image.
- You understand what makes people trust and remember a page.
- You enjoy turning real work into campaigns.
Actual work
What your week-to-week responsibility can include
- 01
Build content campaigns and posting strategies.
- 02
Lead design, media, video editing, photography, captions, and reels.
- 03
Organize the branding team and assign clear tasks.
- 04
Cover events and turn moments into meaningful stories.
- 05
Make sure Resala's visual identity and tone are consistent.
- 06
Use content to support recruitment, trust, visibility, and impact.
- 07
Follow up from idea to final post.